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CASE STUDY: NASHVILLE INVESTOR INCREASES MONTHLY REVENUE BY NEARLY 30% AFTER SWITCHING TO BETTER VACATIONS

Challenge: Re-establish confidence of savvy investor in property management after a less than impressive outcome from TurnKey Vacation Rentals.

Background

After an extensive search for the perfect Tennessee rental property, James, a seasoned investor in Nashville, had his hands on a winner: an ultramodern 3 bedroom 2.5 bath vacation hotspot in Germantown, just a short ride away from the heart of Music City. “It’s an ideal neighborhood, with privacy, safety and just minutes from downtown” James said.

James purchased the home at $451,000 and was sure he’d see favorable ROI with the help of TurnKey. There was just one issue -- they couldn’t deliver. In his first month, he saw a meager $1,300 in revenue. That wasn’t going to bring him the success he knew his property was capable of yielding.

James knew he needed to make a switch, so he started to research other companies. The process was arduous but James was determined to find the best company. When he discovered Better Vacations through a partner, he was skeptical. He ran his own construction and real estate company, and definitely wouldn’t have time to micromanage or babysit to ensure that the company was bringing their A-game for his Nashville getaway.

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After much contemplation, James was reassured by the knowledgeable staff and local team at Better Vacations. He could tell they meant business, and they had the wherewithal to back up every claim and recommendation.

"I knew I had to make a decision. But I wasn’t about to take another leap of faith like I did with TurnKey. I was hesitant, but reassured by the Better Vacations team. They’ve been accessible and friendly from day one; so much so that I feel like I can call them any time. And I sure do - mainly to assess other investment opportunities."

James - James, Better Vacations Homeowner

Solution

James was ready to start making money on his incredible property. He was impressed by how promptly the Better Vacations staff was able to answer his rapid-fire questions: “I’ve been in the business of investing for years, so I’ll admit-- my inquiries weren’t always the easiest to solve.”

The team at Better Vacations re-listed the property, re-vamped his booking management systems, and kept James in the loop without overloading his already hectic schedule. Better Vacations, with approval from James, used their seasoned, veteran-level operations team to meticulously care for his home from keeping the yard in shape to maintenance and cleaning.

Still recovering from a scarring experience with a low-performing property management competitor, James was shocked at how quickly the Better Vacations team was able to “book the listing and increase it’s nightly rate right away.”

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RENTAL INCOME:

$78,595.68

BOOKINGS:

64

TIME WITH BETTER VACATIONS:

9

months

Results

It’s been a year and a half since James joined Better Vacations, and availability is scarce at his property. Its housed hundreds of guests who set out to explore the historical and cultural gems of Nashville.

In January of 2017, James saw only $1,327 in rental income while working with TurnKey. Fast-forward to January of 2019, where in his first month with Better Vacations, James brought home a whopping $5,066. The switch to Better Vacations nearly quadrupled James’ monthly rental income. His earnings with Better Vacations to date have reached almost $92,000.

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Booking partners include